Archive for the ‘graphic design’ Category

True Identity

June 9, 2015

True Identity frnt cvr final webI met author Jennifer Brommet nearly ten years ago through a loosely organized group of fellow graphic designers. She is also the founder and director of the nonprofit True Identity Ministries. Short on time and understanding two design heads are sometimes better than one, Jennifer contacted me to help with the formatting and publishing of her book.

An added bonus for me was learning about Jennifer’s childhood and how her faith has impacted her choices in life. In the book, Jennifer shares her own difficult journey from severe rejection and depression to freedom and joy in embracing her TRUE identity in Christ and how she felt called to start True Identity Ministries.

Born with a cleft lip and palate, Jennifer felt like an ugly duckling throughout her childhood. Her first reconstructive surgery took place when she was seven and her final surgery the year she was twenty-one. Jennifer’s mother told her the story of the ugly duckling becoming the beautiful swan. Since she felt the swan symbolizes her journey, Jennifer drew a beautiful swan that we incorporated into the cover and as chapter headings of her book. Jennifer says, “Swans remind me of how God sees me and they also remind me of my mother and the special love she had for me.”

Continuing the swan theme, I created this graphic of wings that was used to identify a key segment in each chapter. Double wing

I was thrilled when Jennifer’s book was nominated for the Georgia Author of the Year Award (GAYA). The GAYA ceremony has the distinction of being the oldest literary awards ceremony in the Southeastern United States.

Go here to find out more about Jennifer and True Identity Ministries.  Paperback and Kindle versions of True Identity are available on Amazon.

Contact me to discuss how I can help bring your book from concept to creation. Or, let’s talk about your marketing and graphic needs. Call me at 678-521-8820. Find out more about me by visiting my LinkedIn profile.

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Compelled to Inspire

November 15, 2013

Compelled to InspireI love working with clients who inspire me—especially when that client is already a friend. Compelled to Inspire was a joyful collaboration with Jill Felts, founder and CEO of Compelling Creations.

I helped Jill develop her manuscript from interviews, blog posts, and stories—lots of stories. Jill recorded and wrote stories of her journey as an entrepreneur—challenges she has encountered and the people who have encouraged her. I put my radio host skills to work while interviewing Compelling Creations Consultants from around the United States, then pulled out quotes from the transcripts to intersperse in the chapters. We created an outline . . . then changed it . . . then expanded it. Jill and I wrote and sent manuscript drafts back and forth many times. As we neared completion, we fine-tuned the manuscript with the help of editor Nanette Littlestone.

Jill’s jewelry designs have been central in the evolution of Compelling Creations. The impact of any art has two dialogues: the impact creating the art has on the artist and the impact the art has on the audience who views it, or in this case, wears it. In Compelled to Inspire, we highlighted popular pieces of Compelling Creations jewelry—telling the story of Jill’s creative process in designing a particular piece, how customers respond to it, and how customers and Consultants are able to share their faith and stories of their lives as they wear the jewelry. Compelling Creations trademarked tagline is “Wear It and Share It” and that’s exactly what happens.

Compelled to Inspire is filled with Jill’s reflections on universal issues that often hold us back from reaching our greatest potential. Her experiences, and those of her Consultants, guide readers to expand their view of possibilities and embrace strategies for success. This book is designed not only to share Compelling Creations’ history and purpose, but it also uses personal stories to encourage readers to release and renew their minds and spirits daily, to strive for their goals and overcome whatever is holding them back, and to journal their thoughts along the way.

Here is what Jill said about working with me on her book:

“As everyone can see from the wide variety of books Vanessa has brought to fruition, she doesn’t have a set ‘formula’ for layout and design.  She REALLY feels what the writer is trying to convey through words and matches that feeling with the visual design for the individual’s book.

“Vanessa is easy to work with, on task and on time.  After interviewing all our participating independent sales consultants, she filtered through the long transcripts to find just the right nuggets to include in just the right spots.

“It all made the story flow seamlessly.”

During the course of Jill’s book project, I also had the privilege to assist her husband, David, with the design and formatting of his book Swing Thoughts. Individually Jill, David, and their daughters are amazing, but as a family, they are unstoppable. In her book’s dedication, Jill says her family works well together because “each of us thinks we are the Robin to the other person’s Batman.”

I had the pleasure of interviewing Jill for my radio show Art as Worship in 2012. Here is the archive of that episode where Jill talks about how her art has affected her spiritual evolution and how her spiritual evolution has affected her art. During the interview she said, “Some people write out their prayers and I kind of draw them out.”

Find out more about Compelling Creations, see a catalog of their inspirational jewelry, and purchase your own copy of Compelled to Inspire. www.compelling-creations.com

Contact me to discuss how I can help bring your book from concept to creation. Or, let’s talk about your marketing and graphic needs. Call me at 678-521-8820. Find out more about me by visiting my LinkedIn profile.

Stop Doing That!

November 8, 2013

OA Stop Book Cvr final webMy friend Essie Escobedo owns a company called Office Angels. Her “angels” help small businesses with administrative support, marketing assistance, bookkeeping, event planning, follow-up, and more. With Office Angels taking care of these essential tasks, the owner and key staff members are able to concentrate on selling and delivering on what they do best.

When Essie and I met to discuss ideas for her book, I recalled an e-newsletter she had sent with the title “Stop Doing That!” Brilliant! The title had captured my attention and prompted me to read the full article. After deciding this was the perfect book title, the manuscript came together easily.

Essie gathered content she had written previously for newsletters, brochures, her website, and other marketing materials. Then, with the help of writing coach Dr. Tim Morrison, they developed the manuscript for Stop Doing That! 21 Activities Critical to Business Success That YOU Shouldn’t Do. I designed the cover and formatted the interior. The result is a pocket-sized 5.5″ x 5.5″ book that is easily read by even the busiest entrepreneur.

I’ve known Essie for many years, but I learned a few things I didn’t know through her author bio in the book—that she has a degree in physics and a black belt in karate. I already knew she was kick-a** smart. . . I just didn’t know how she got there!

It’s a treat when I have the opportunity to work with a friend and help them shine. This is what Essie said about working with me:

“My book would not exist had it not been for Vanessa.  She is a marketing genius and a phenomenal graphic designer—a unique combo!  Vanessa helped me understand the value of writing my book.  She held my hand throughout the entire process, making it easy and ensuring that the end result would be the hugely successful marketing piece that it has proven to be.  Anyone who is serious about growing their business needs to work with Vanessa.”

Dr. Tim and I had the pleasure of interviewing Essie for Write Here, Write Now radio. Essie tell how Stop Doing That! serves as an expanded business card to highlight activities critical to business success that Office Angels provides for clients. Listen to the archived show here.

Find out more about Essie, about Office Angels, and purchase her book at www.officeangels.us.

Contact me to discuss how I can help bring your book from concept to creation. Or, let’s talk about your marketing and graphic needs. Call me at 678-521-8820. Find out more about me by visiting my LinkedIn profile.

The 28-Day Thought Diet

October 3, 2013

28Day cover final webWe have 12,000 to 70,000 thoughts each day. For the majority of people, up to 80% of these thoughts are negative.

For many years thought leaders have taught that choosing positive thoughts, regardless of the circumstances, can lead to a more joyful and fulfilling life. I’ve been inspired by authors including Florence Scovel Shinn, Napoleon Hill, Viktor Frankl, Wayne Dyer, Marianne Williamson and more. In gathering the collaborators for this book, I hoped to encourage readers to experiment with their own choice of thoughts and notice how their future reality is affected.

The 28-Day Thought Diet encourages readers to choose thoughts that grow their life in a more fulfilling and joyful way. Each day, for 28 days, readers are prompted to choose a thought that energizes and supports their life.

These 24 authors joined me in the collaboration of The 28-Day Thought Diet: Christian Belz, Sandy Weaver Carman, Kristin Colier, Martha Forlines, Betty Humphrey Fowler, David Greer, Kelly Greer, Andy Greider, Patricia Hayes, Jim Hogan, Dr. Robin Kirby, Ginnie Faye Liman, Nanette Littlestone, Traci Long, Cheryl Anne McGill, Laura McGill, Tricia Molloy, Jennifer Moore, Monserrat del Carmen Pineda, Kathryn Sener, Sharon S. Smith, Mindy Strich, Jeanie Ward, and Kyle Young.

I interviewed several of the first-time authors on Write Here, Write Now radio to see how participating in a collaborative book provided an easy first step into the world of publishing. Hear what Kyle Young, Jeanie Ward, Cheryl Anne McGill, and Andy Greider said about the benefits of being part of this collaborative book.

Co-author Nanette Littlestone had this to say, “I had the pleasure of editing The 28-Day Thought Diet, a collaborative project with 25 authors conceived by Vanessa Lowry. In addition to overseeing the project, Vanessa designed the book and liaised with the publishing company to turn out the finished product. The project began with an idea in October and was completed by January 25th, a quick turnaround time for any book, especially a collaborative one. Throughout the process we were in constant communication, which made it possible for the project to maintain its speed and efficacy. Vanessa was easy to work with, always responded quickly, and asked insightful questions. Her gorgeous designs, inside and out, and her intuitive organization of the chapters make this book a memorable experience for all of the contributing authors. I wouldn’t hesitate to recommend Vanessa for any book project and look forward to our next effort.”

I provided the authors with a press release template they could customize to announce the launch of the book and send to their contact list. Here’s a short video that I created and provided as a template to the authors so they could create a similar video to promote their own chapter and website. This article tells you how to create your own 30-second book trailer video.

Let me know if I can help you bring your book from concept to creation. Or, let’s talk about your marketing and graphic needs. Contact me at 678-521-8820. Find out more about me by visiting my LinkedIn profile.

Enough is Enough, Get Control of Your Stuff

October 3, 2013

Wendy Ellin is passionate about helping people “Get More Life out of Life!” Her book Enough is Enough, Get Control of Your Stuff provides a simple system for getting control of your time and your daily work in order to succeed with efficiency, energy, productivity, balance, and joy. Enough is Enough

As Wendy began expanding her career to include professional speaking, she realized she needed a book to position her as an expert in this field of productivity and organization. She wrote the book based on content from her Productivity Workshop. The manuscript came together quickly . . . at the same time Wendy was recovering from an arm injury and helping plan her daughter’s wedding.

I interviewed Wendy on Write Here, Write Now, just a few days after the wedding. Here is what she said about being able to accomplish more in less time when you’re focused and organized!

Find out more about Wendy’s book and download a free chapter.

This is what Wendy said about working with me. “If you are even remotely thinking about writing a book, you want to look no further for help than Vanessa Lowry.  I could not have done it without her.  She sets you up to really make it a reality by sticking to your own self-imposed deadlines, and then once the writing is done, she essentially takes it from there.  That means coordinating with editors, designing each page, laying out each page, designing the front and back covers, and making sure it is ready for printing.  She is nothing less than professional, delightful to work with and exactly the support needed to make this experience a positive one.”

I’m sending kudos right back to Wendy. I had so much fun working with her. It’s a pleasure to work with an author as in “control of her stuff” as Wendy!

Let me know if I can help you bring your book from concept to creation. Or, let’s talk about your marketing and graphic needs. Contact me at 678-521-8820. Find out more about me by visiting my LinkedIn profile.

Adventures of a Once Reluctant Sailor

September 5, 2013

Relunctant SailorMy clients inspire me. Especially those who go with their guts, grow in the process, and share it with others.

In 2007, Michele and Wayne Sharp traveled from Bayfield, Wisconsin on Lake Superior to Punta Gorda, Florida aboard their Island Packet 445 sailboat. They chose the long route, which took them through the St. Lawrence Seaway and the Canadian Maritime provinces.

Wayne had long dreamt of such a trip, but Michele, who didn’t even feel qualified to call herself a sailor, was content to cruise Bayfield’s Apostle Islands National Lakeshore. Even her longest voyage of 100 nautical miles caused her great anxiety, so making the 5,000 mile trip was out of the question . . . initially. Michele recounts how she got from “NO” to “GO” in a few short weeks, and speaks honestly and from her heart as she works through her fears and inexperience to become a real sailor.

On their voyage, Michele took photos and kept a detailed blog throughout their trip, which became the basis of the book. It includes over 170 photos. (The artistry of Michele’s photography made it easy to design a beautiful book!)

Michele said this about working with me on Adventures of a Once Reluctant Sailor:

“Today Vanessa completed her work on my book, a week before deadline, and I couldn’t be more pleased with her. Vanessa’s design work is masterful and gives me a level of professionalism that exceeds my expectations and merit.

“Formatting of my book was more complicated than most, due in part to the inclusion of over 170 color and black and white photos, but Vanessa was undaunted. I am a perfectionist with an eye for detail and had countless edits, but Vanessa was unflappable. She was always professional, always positive, and always a pleasure to work with.

“I am in Minnesota and Vanessa is in Atlanta, but distance was no impediment. We conducted our business through email and a couple of phone conversations, and not once did distance become an issue.

“Thank you, Vanessa!”

Listen to Michele’s interview on Write Here, Write Now as she talks about her journey of guts, growth, and grace — both on the Lena Bea and through publishing Adventures of a Once Reluctant Sailor.

Find out more about Michele and purchase a copy of her book at www.reluctantsailor.net.

Let me know if I can help you bring your book from concept to creation! Or, let’s talk about your marketing and graphic needs. Contact me at 678-521-8820. Find out more about me by visiting my LinkedIn profile.

Musings on Major and Minor Matters that May or May Not Matter

January 8, 2012

I have really fun clients. And one of the most fun is Myra McElhaney. The recent project we completed together is her book, Musings on Major and Minor Matters that May or May Not Matter by Myra McElhaney. The title makes me laugh out loud and her poetry caused me to run the gamut of emotions from laughter to tears.

Here is a description of this book:

Sometimes a poem seems to be the best way to capture the snapshot of a feeling. Whether it’s an observation of life, happiness, grief or simple silliness, author Myra McElhaney writes poetry to express her feelings. Many of the poems in this book were a result of a ‘poem du jour’ challenge with her mentor and friend Russell G. Hood. She found that writing poetry was a fun, creative outlet and later discovered that when her heart was breaking after the death of her husband Phil McElhaney, she could put the pain on the page. Myra’s hope is that you have a laugh, relate to a feeling or find an insight from these Musings By Myra.

Myra was my guest on Write Here, Write Now radio to talk about her book and how her network of contacts has helped her in gathering information and publishing her books. Myra also describes how how this book came into being.

Myra calls me her “Graphic Design Goddess Extraordinare.” Just one of many reasons I love working with her!

I’ve worked with Myra on several other projects included her book, Mama Always Says, and the McElhaney Pub t-shirt design. (The proceeds from t-shirt sales are donated in Phil’s memory to organizations for brain cancer research.)

Myra’s books are available on Amazon. Contact her to order McElhaney Pub t-shirts.

Let me know if I can help you bring your book from concept to creation! Or, let’s talk about your marketing and graphic needs. Contact me at 678-521-8820. Find out more about me by visiting my LinkedIn profile or watching my video profile.

The Chattahoochee Review

September 27, 2011

Friends sometimes become clients and my clients often become friends. And best of all is when a client becomes a friend and then becomes a client again!

I worked with Anna Schachner more than 10 years ago to create a logo and business card for her side business as a designer of beautiful bead jewelry. As long as I’ve known her, she has been a talented writer and a professor teaching creative writing at Georgia Perimeter College.

Anna was named editor of  The Chattahoochee Review, GPC’s literary journal, a few months ago. This respected literary journal is celebrating thirty years in publication and is known for publishing new and established authors from the South and around the world. They even have an annual contest, the Lamar York Nonfiction Prize, that awards $1000 every year. (Submission guidelines are here.)

I was excited when Anna contacted me about helping design and format the first issue of The Chattahoochee Review published under her editorship. It has been great fun to reconnect and have a chance to work with her and her team, including Lydia Ship, the Review managing editor.

In addition to this issue of the Review, I helped them update their logo and designed bookmarks, signage & ads.

This is what Anna said about working with me, “When we hired Vanessa Lowry to do the layout and graphic design of The Chattahoochee Review, a literary journal whose editorship was given to me just a few months before, I already knew that Vanessa was a great designer. What I would learn, however, was that in addition to her design skills — the logo she did for us is so perfect — she brings a kind of intuition that we desperately needed. In other words, being new editors and new to the publishing business, we didn’t know what we needed, but she did! She was patient, insightful, and always very quick to remind us of how changing one element of a design changes the entire thing. She even caught some typos that we didn’t. Her ability to be accommodating under our very tight deadline also meant the world to us. I can’t say enough good things about her. 

All you have to do is look at the cover of the latest issue to see what I mean. All the other literary journals are jealous. Enough said.”

This issue of The Chattahoochee Review launched over Labor Day weekend at the Decatur Book Festival. Anna was interviewed at the Write Here, Write Now radio remote on Saturday of the festival. Listen to interview number 5 to hear more about the writers featured in this double issue.

Subscribe to The Chattahoochee Review for only $19 for one year or $36 for two years. They accept submissions of poetry, fiction and nonfiction. Check out their website for full details.

Let me know if I can help you bring your book from concept to creation! Or, let’s talk about your marketing and graphic needs. Contact me at 678-521-8820. Find out more about me by visiting my LinkedIn profile or watching my video profile.

Recipes for Life

September 26, 2011

I love collaborating and it’s fun to work with others who also embrace that idea. Cathy Horvath gathered stories and recipes from over 100 contributors to create her book.

Recipes for Life: Food for the Body and Nourishment for the Soul features stories about overcoming depression, grief and financial ruin, navigating change and returning to joy. Special recipes from many contributors are scattered through the book, along with stories of why these foods and memories are important. After reading Cathy’s book, you are likely to feel more hopeful, more thankful, more passionate, better about life and possibly a little hungry.

I interviewed Cathy on the Write Here, Write Now radio show that I guest host once a month. Our show topic was about writing and publishing after retiring. Hear what Cathy has to say about this NEW career she has embarked upon.

Recipes for Life is available on Amazon or you can purchase multi-packs of books at a reduced price on Cathy’s website. This book makes a perfect gift… I even gave one to my mom.

This is what Cathy said about working with me, “If it weren’t for Vanessa Lowry, my book would not have taken form as the beautiful presentation that it is. It was her creativity and skills that have impressed me from the first proof for a cover and interior design that she offered. She listens, she has patience, and most importantly…she cares for her clients.”

In addition to her book cover and the interior book design, I also designed Cathy’s business cards, bookmarks, a speaker one-sheet and her website.

Let me know if I can help you bring your book from concept to creation! Or, let’s talk about your marketing and graphic needs. Contact me at 678-521-8820. Find out more about me by visiting my LinkedIn profile or watching my video profile.

Take Me To TEXAS

September 26, 2011

I’ve worked with Walter (aka TW) Lawrence on many projects and was thrilled he asked me to design his book cover for Take Me To TEXAS. It is an anthology of short stories… all with a Texas theme. Although, one story takes place in my current town of Roswell, GA.

Walter has a great marketing mind and is promoting his book in interesting ways. He launched the book over Labor Day weekend at the Decatur Book Festival in Atlanta, the largest independent book festival in the United States.

He posted this comment on his Facebook page after the festival: “Vanessa Lowry is the graphics designer for the book cover, front and back. She interpreted my vision for the artwork in a way that made it better and in the process made it FABULOUS. An independent bookseller told us it was ‘the best cover he’d seen in the entire festival.’ WOW.”

At the Decatur Book Festival, Walt was interviewed by Tim Morrison as part of the Write Here, Write Now radio remote. You can see how Walter took the audio and combined it with photos to make a YouTube video. Very smart!

Walter had posters printed of the front cover art as another item he can sell along with his book. He also had shirts embroidered with the headline type of Take Me to TEXAS to wear when he is out promoting the book. He has developed a 20 minute business presentation on the topic of the importance of creativity in business to share with business professionals at groups such as Rotary. He is an alumni of Emory University and they are listing his book in their newsletter with other published alumni. Walt’s joining groups in Atlanta that have Texas roots to network with others who love all things Texan.

The front of the card is just the book cover. This is the back of Walt's business card.

Walt was my first client to use a QR code on his business card. He tells me many stories of how that creates a conversation with the people he meets while networking.

He and two other fellow authors will have a booth at the Texas Book Festival in October 2011 representing the Atlanta Writers Club while each promoting their own newly published book.

Walter is using this book to build an audience for his upcoming novel, Texas Cool Million.

I guest host the radio show Write Here, Write Now once a month. Walt was my guest on August 9th when we talked about using the power of your network when writing, publishing and promoting a book. Walter’s interview starts at about 20 minutes into the show.

It is fun for me to work with creative clients like Walter. We learn new things together.

Let me know if I can help you bring your book from concept to creation! Or, let’s talk about your marketing and graphic needs. Contact me at 678-521-8820. Find out more about me by visiting my LinkedIn profile or watching my video profile.