Archive for January, 2018

Christmas Birds

January 30, 2018

I’m blessed to work with a wide variety of clients, but there’s a special place in my heart for helping artists get their work in front of a wider audience. So I was thrilled with Traci DeForge introduced me to Kathleen R. Bates to design her soon to be award-winning book titled Christmas Birds.

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What started as art created for Kathleen’s personal Christmas card over 40 years ago became a coffee table book featuring original paintings of birds paired with short meditations on the spiritual meaning of Christmas. The combination of art, nature, and Christmas themes gives this book broad appeal as a gift.

Awards for Christmas Birds include 2015 USA Best Book Awards Finalist, 2015 National Indie Excellence Awards Finalist, and 2015 International Book Awards Finalist. In addition, Bates was nominated for the 2015 Georgia Author of the Year Award in the Specialty Book category.

Available for purchase at www.ImagesFromHome.com, you might want one of these beautiful books for your very own and another to give to an artist friend or birdwatching enthusiast. Check out this preview of Christmas Birds.

In addition to designing Kathleen’s book, I designed her Rising Fawn publishing logo, the Images from Home logo, as well as a postcard, bookmark, and brochure that she uses to promote her book to individuals and retailers. I also wrote a press release when she was a featured author at the 2016 International Christian Retail Show.

Contact me to discuss how I can help bring your book from concept to creation. Or, let’s talk about your marketing and graphic needs. Call me at 678-521-8820 or visit VanessaLowry.com to see more examples of my graphic design, writing, marketing, and art projects.

 

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Tough Talk

January 29, 2018

Tough Talk book stackAfter presenting a workshop on how to have a difficult conversation at work, business consultants Andrea Hopke and Becky Dannenfelser of Clearwater Consulting Group knew they had a hot topic for a book.

Building on the response to a prep sheet they created for how to prepare for a difficult conversation at work, they identified a list of subjects that respondents and clients found most challenging as basis for their book. Here is a short interview with the authors about how the book came about.

I was in early on brainstorming sessions and suggested adding a worksheet at the end of every chapter so that people could reflect and plan their own next steps based on insights from that particular topic. With statistics cited in the book, I created charts that were used both in the book and a companion Powerpoint presentation.

When we couldn’t find a stock photo that was exactly what we wanted, I art directed a custom photo shoot so we could get the perfect visual. I also formatted the interior pages and worked with the vendors for printing books, getting listed on Amazon, and writing a press release that was distributed to media outlets around the country.

cwc TTParty13 smTo celebrate their book’s launch, Andrea and Becky had a party! What a fun way to get the word out to clients and prospects. Here are some of their clients raving about the work Clearwater Consulting has done for them and about Tough Talk.

Since their book published in 2014, I’ve worked extensively with Clearwater Consulting Group to give their brand a cohesive look and I’m proud to serve as the marketing arm of their team.

Contact me to discuss how I can help bring your book from concept to creation. Or, let’s talk about your marketing and graphic needs. Call me at 678-521-8820 or visit VanessaLowry.com to see more examples of my graphic design, writing, marketing, and art projects.

The Sun Sisters Guide to the Girlfriends’ Perfect Beach Vacation

January 29, 2018

What happens when a creative group of women head to the beach and relax? They decide to write a book together!

The self-proclaimed sun sisters, Beth Gardner, Myra McElhaney, Pat Quakenbush, and Brenda Reese, did just that. Then they called me to put together their gift-sized book, perfect for a girlfriend’s birthday or hostess gift. I designed their book cover, formatted the interior pages, and coordinated with their publisher.

The Sun Sisters Guide to the Girlfriends’ Perfect Beach Vacation provides tips for planning future beach vacations while the stories will have readers laughing as they remember past beach getaways. The collection of stories from the seaside cover a broad range of topics from sunscreen to sharks, along with ways to maximize your fun.

I’ve also had the pleasure to work with Myra on three of her other books: Mama Always SaysMusings on Major and Minor Matters that May or May not Matter; and Building a Life You Love After Losing the Love of Your Life

Find out more about Myra and her philosophy of Enjoy Life and Do Good at www.MyraMcElhaney.com.

Contact me to discuss how I can help bring your book from concept to creation. Or, let’s talk about your marketing and graphic needs. Call me at 678-521-8820 or visit VanessaLowry.com to see more examples of my graphic design, writing, marketing, and art projects.